Tag: CEO

  • 👑 types of entrepreneurs

    Much of the business world is kinda getting carried away with the word “entrepreneur”…

    And many are calling themselves an entrepreneur when they’re really not…

    AND, not everyone is an entrepreneur, nor should we expect everyone to be.

    Free Market Capitalism needs different roles…

    AND THAT’S OK!

    But –
    I wanna share some insights on the differences (because an “investor”, “fast food franchise owner”, or “copy cat” isn’t an entrepreneur).

    Here follows my small, non-definitive list of different types of business people:

    en·tre·pre·neur noun /ˌäntrəprəˈnər,ˌäntrəprəˈno͝o(ə)r/a person who organizes and operates a business or businesses, taking on greater than normal financial risks in order to do so. NOTE: the following definitions are purposefully stereotyping

    Entrepreneur, VC-Backed:

    Own: Partial

    Control: Partial

    Risk Tolerance: Highest

    PERSONAL Cashflow Level: Moderate until an IPO, if it happens

    Time to Personal Cashflow: Once funded, immediate
    They’re a creator, imaginary, disruptor, truly new Eg: Entrepreneurs that take cash on Shark Tank. I’m very against this. It’s freaky. I want the market to give me my paycheck when I’m selling something of worth, and not before that.

    Entrepreneur, Non-VC Backed:

    Own: Full

    Control: Full

    Risk Tolerance: High (less likely to lose their shirt if it fails, they own it all)

    PERSONAL Cashflow Level: Low for a while, then grows big

    Time to Personal Cashflow: Soon after traffic is consistent
    They’re a creator, imaginary, disruptor, truly new, and a bit more scrappy than the VC-backed chaps. Requires moderate skills in marketing and sales.
    Eg: Steve Jobs(He tried to get financing but was turned down. So he sold his car for $750 and Steve Wozniak sold his calculator for $500. Get after it)
    Eg: Russell Brunson(He used funnels to sell funnels (imagine that, a product of his product) so his own money wasn’t at risk. Get after it)

    Business Owner, Copy-cat:[not an entrepreneur]

    Own: Full, dependingControl: Full

    Risk Tolerance: Moderate (but they’re just copying someone else)

    PERSONAL Cashflow Level: Moderate, they didn’t create anything

    Time to Personal Cashflow: 
    They’re usually not very creative. They can make good money “hacking” all the time but I’ve found those that stay there usually remain worried about money. It’s not that they don’t make money, they just constantly need to see what others are doing so they know how to act next, which takes focus off their own creativity, so they stay in a “hacking” loop.
    Eg: Any product that was ‘second’ to a market or off-brand 

    Business Owner, Franchisee:[not an entrepreneur (includes all working under commission)]

    Own: Yes

    Control: “Yes” (but it’s an illusion, so no)

    Risk Tolerance: Low

    PERSONAL Cashflow Level: Low

    Time to Personal Cashflow: Slow, with little ‘perks’ 
    Franchise Owners, in my opinion, are most desperate to be included as an entrepreneur. They are stuck in a business model that focuses their role solely on the product and operations, not actual marketing as it’s out of their hands. They bought a job and ‘entrepreneur’d’ nothing. The original builder was the only entrepreneur here.
    Eg: Practically any fast food chain

    Investor:[not an entrepreneur]

    Own: Depends if it’s an equity, asset, or cashflow deal

    Control: Depends how the business was valued and what type of contribution the investor is making (cash, talent, assets, relationships, etc)

    Risk Tolerance: Low

    PERSONAL Cashflow Level: Willing for low, but secure, with big exit plan

    Time to Personal Cashflow: Usually needs cashflow back regardless of business health
    It’s the other side of the “Entrepreneur, VC-Backed” coin. I have no problem when someone chooses to take on an investor to move faster, but only AFTER the market has said yes to them by paying the business lots of cash. An investor doesn’t have the option of simply giving cash. I’ve heard investors say that the only time when their investments in existing companies has worked well is when they’re personally involved (not a fund-and-dash), or there’s a brand new talent brought in for the company. 
    Eg: Warren Buffet (who kinda ‘entrepreneur’d’ his style of investing)